Program Outcome Report Sample

Restoring Consumer Power: How AI Makes Your Shopping Experience More Smarter and Fairer

Inflation may have cooled.but for most consumers, the pain at checkout hasn't. Prices on everyday essentials remain elevated, comparison shopping requires opening dozens of tabs and loyalty programs often feel like marketing tricks rather than genuine value. Retailers, meanwhile, struggle with eroding customer trust and razor-thin margins on repeat business. 

In this environment, shoppers feel powerless — and brands feel the squeeze but Price.com is changing that equation by putting the real power back into the hands of consumers through intelligent and a much more transparent AI.

As an all-in-one AI-powered savings platform, Price.com aggregates cash back, coupons, price history, real-time comparisons and now fully agentic shopping across more than 100,000 merchants and over one billion products. Whether you’re buying sneakers, electronics, groceries or home goods, the platform finds the best deal, stacks savings, and — in its groundbreaking “Buy with AI” experience launched in late 2025 — can even complete the purchase for you without ever leaving the app or browser.

The problem it solves is painfully familiar. A typical shopper today wastes hours hunting for discounts across fragmented sites, only to discover at checkout that a better price or cash-back offer exists elsewhere. Retailers lose loyalty when customers constantly chase the lowest price rather than returning to a trusted brand but Price.com eliminates that friction by acting as a neutral, AI-driven advocate for the buyer while still delivering measurable value to retailers through higher conversion rates and stronger customer retention.

At its core is a patented AI matching engine that instantly compares new, used, refurbished and even rental options across the open internet — not just within one marketplace. Add the browser extension or mobile app, and Price.com automatically surfaces the lowest prices, applicable coupons and available cash back at the exact moment of purchase. In December 2025, the company took this further with “Buy with AI,” an agentic shopping experience that lets users describe what they want in natural language (“Find me the best noise-cancelling headphones under $300 with free shipping”) and then handles the discovery, deal-stacking and checkout end-to-end. Early results show this reduces cart abandonment dramatically while delivering average savings of 12–18% per transaction.

Price.com’s credibility also comes from real scale and real partnerships. Millions of users rely on it daily, with a 4.3+ star rating across several app stores. 

The platform integrates seamlessly with major retailers including Nike, Adidas, Walmart, Target, Best Buy, Sephora, Macy’s, Home Depot and thousands more. Strategic collaborations, such as the integration with Sweatcoin’s 190 million users and work with Visa Intelligent Commerce underscores its growing influence. In September 2025, the company closed a $12 million funding round, fueling rapid expansion of its agentic AI capabilities. Founder and CEO RJ Jain — who previously sold a startup to Google and held senior roles at Sidecar and Zynga — brings deep technical expertise to building a platform that prioritises consumer outcomes over platform lock-in.

The impact is twofold and mutually reinforcing. For consumers, Price.com restores that fairness and transparency in an opaque retail landscape. 

Instead of feeling manipulated by dynamic pricing or hidden fees, shoppers see clear stacked savings at the point of decision. Cash back hits their wallet automatically, price-drop alerts notify them instantly and the AI agent handles the heavy lifting. This isn’t just saving money — it’s reclaiming time and dignity in the shopping process. Early data from Price.com users shows significant year-over-year increase in purchasing power and satisfaction, particularly among younger demographics who demand both value and convenience.

For retailers, the platform drives genuine loyalty rather than one-off transactions. When a shopper consistently receives better deals through Price.com, they return more often and spend more confidently. Retailers benefit from higher conversion rates on high-intent traffic and improved customer lifetime value. Brands that once feared comparison-shopping engines now see Price.com as a growth partner because it delivers qualified buyers who are already primed to purchase — and who are more likely to become repeat customers when they feel they've got a fair deal.

In a broader sense, Price.com represents the next evolution of consumer empowerment in the AI era. As Visa’s 2026 research shows, nearly half of U.S. consumers already use AI for at least one shopping task, and millions are expected to rely on agentic AI to complete full purchases by the end of the year and Price.com is built precisely for this moment — moving AI beyond simple recommendations into actionable, savings-embedded experiences that work across the open internet rather than siloed ecosystems.

The result here is a healthier retail ecosystem. Consumers win with lower effective prices and less decision fatigue while Retailers win with more loyal, higher-value customers. And society wins with reduced waste from impulse overpaying and more sustainable purchasing decisions enabled by better information.

The age of opaque one-sided retail is coming to an end—-in its place is a new model where AI acts as an impartial advocate for the buyer — finding value, enforcing transparency and delivering measurable savings at a large scale. 

Price.com is leading this shift, proving that technology can make shopping not only smarter but fundamentally fairer.

For millions of consumers tired of feeling outmatched at checkout, Price.com isn’t just another shopping tool. It is a quiet revolution that restores power where it belongs — with the buyer.